Passionate and ambitious individual with a Bachelors degree in Commerce at the University of Melbourne, seeking to leverage skills and experience in community management, sales & marketing, event planning, research & analytics to contribute value
A food-tech start up, offering burgeoning and innovative SaaS, aiming to disrupt the hospitality and retail industry, partnered with the top F&B companies such a Nestle, Coca Cola and Jim Beam
Worked together with marketing department to craft sales pitch deck and collect data/materials for
upcoming campaign & newsletter
Increased net sales by 20% over 3 months and entrusted with additional territories: UK and US
Campaign coordinator and community manager of students’ grassroots movement to elevate diverse representation of students within the union, winning 90% of elected positions within its first year
Spearheaded ambassador and recruitment program, successfully increasing community members by 200%
Oversee social media campaign for the largest student election in Australia with videos reaching over 69.6k views and doubling social media page followers within 2 months
Elected officer to the largest affiliate of Australia’s peak representative body for students managing academic affairs of the association
Collaborate with internal departments to spearhead internal and public campaigns to champion equitable education and welfare for over 60,000 students, successfully securing grade adjustment policy and expansion of reduced study load policy to overseas students
Responsible for co-managing social media accounts (Facebook, Instagram, Mailchimp) including design of post and video edition (with videos reaching over 48.3k viewers and 160 shares
Direct, plan and implement policies, objectives, and activities of the organisation
Implement corrective action plans to solve organisational and marketing problems and was awarded with recognition for the most increased membership of 50% within the district by Division Director
Spearheaded and initiated collaboration projects with Toastmasters all over the world (Toronto, Korea, Indonesia, Malaysia, Shenzhen), doubling engagement and outreach during COVID-19
Spearheaded and oversee programs and workshop (mentoring, leadership and communication) achieving President Distinguished Club Award – the highest award attainable to the club.
3-month summer intern in a dynamic start-up environment providing B2B social media and digital marketing services.
Devised and managed creative social media editorial calendar using Canva and performance metrics to ensure consistency and alignment with audience interest.
Authored daily content and web articles for clients and company for engagement
Researched SEO statistics and applied SEO optimized website content strategy accordingly to
enhance web presence.
Month-long volunteer in Taiwan to teach English and execute cross-cultural exchange for underprivileged children ranging from kindergarten to primary-school age.
Designed and hosted English-sessions curriculum primary-school children
Adapted and learned Taiwan’s culture through joining performances and fundraising activities,
simultaneously developing cross-cultural lessons
Establish communications and maintain relationships with local AIESEC volunteer providers